Analyst David Palmer at RBC Capital knows more than McDonald's Operators -
"Contrary to franchisee commentary, RBC Capital Markets think McDonald’s pricing
strategy is maintaining average check totals.
The ‘barbell’ approach of $1 any size soft drink and premium priced Signature Crafted sandwiches has recently been helping the chain deliver traffic-driven growth, but with a
stable check,” analysts wrote in a note published Monday."
McDonald’s earnings: ‘$1 $2 $3 Dollar Menu’ should give same-store sales a boost - MarketWatch