Coalition of Franchisee Associations

July 1, 2015

Chick-fil-A's Secret


 



Chick-fil-A's secret to becoming America's favorite restaurant chain 
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2 comments:

Anonymous said...

They fail to mention that they are virtually all single store operators that work their businesses everyday on a much smaller number of stores.
Large multiples and 35K units, McDonlds lost this dynamic a long time ago.

Richard Adams said...

Chick-fil-A has three things going for it:

1) Their business practices and ethics are faith-based.

2) They are a private company allowing them to make rational decisions and
keep a large amount of revenue in the business instead of trying to spoil
shareholders.

3) Operationally speaking, the one store per franchisee concept cannot be beaten.