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May 13, 2019

This Vegan Thing is a Lot of Bull


My Sunday paper included a flyer from an organic grocery store (a smaller version of 
Whole Foods) advertising "Beyond Meat" burger patties. Packaged two quarter-pound 
patties (8 oz.) the sale price is $4.49. Yes, that's $9.00 a pound.

Amazon Fresh has the same product but for $5.99 or $12.00 a pound.

Now that's retail and economies of scale will bring that price down but it's going to be
a long time before Beyond Meat or any of their competitors fit into this 2 for $5.00 world.

Vegan items sweep fast food as Chick-fil-A, McDonald's eye options - Business Insider
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1 comment:

Richard Adams said...

WSJ is reporting that the European Union is looking at banning fake meat providers using terms such as "burger" and "sausage" on their labels.
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