May 13, 2019
This Vegan Thing is a Lot of Bull
My Sunday paper included a flyer from an organic grocery store (a smaller version of
Whole Foods) advertising "Beyond Meat" burger patties. Packaged two quarter-pound
patties (8 oz.) the sale price is $4.49. Yes, that's $9.00 a pound.
Amazon Fresh has the same product but for $5.99 or $12.00 a pound.
Now that's retail and economies of scale will bring that price down but it's going to be
a long time before Beyond Meat or any of their competitors fit into this 2 for $5.00 world.
Vegan items sweep fast food as Chick-fil-A, McDonald's eye options - Business Insider