How McDonald's Lost Its Value Edge - WSJ/MSN
I rarely post articles from The Wall Street Journal because their firewall is quite expensive. I assume their website membership doesn't include many small businesspeople. But if we wait a little while, they often allow another publication to run their articles. As is the case with this recent article about McDonald's and Value. If it looks familiar, it's because I posted the original WSJ article a few days ago.
Don't get me wrong, the WSJ is one of the finest publications in the world. If you subscribe and you use it, it's well worth the money. However, you shouldn't join the WSJ expecting a lot of links to their articles to appear here, because they won't.
2 comments:
It is still worth pointing them out in links. There are ways around the paywall, and, as you noted, (1) the articles eventually appear non news aggregator sites, (2) the WSJ is worth reading. and (3) McDOnalds get coverage and reporters like Haddon understand the unique pressure that corporate puts on franchisees..
I'm not interested in getting around paywalls or helping others do so.
Franchise Equity Group kind of grew up with the internet and its many phases. Most major publications initially offered their content for free, but once they got established, they implemented a paywall. Since then, numerous hackers and readers have experimented with methods to bypass the paywalls. I suppose it's a bit of a sport, and it's usually used for their personal benefit. But that's very different than republishing hacked information to the public. When I pay to view a website, I'm just renting that permission. I don't own anything, so I can't give it away or use it for my gain. And, if one desires to have a working relationship with the people who work for these major publications, one needs to go by the rules. A reporter for a website knows that their paycheck is usually a result of the paywall proceeds. Therefore, if a source is found to be cheating on the paywalls or mishandling information, the reporter is likely to stop contacting that source.
In other words, in the beginning (the 1990s), playing games with paywalls was kind of fun. Today, it's a quick way to get a rep as a dishonest amateur.
Besides, I want my reporter friends to get their paychecks..
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