McDonald's franchisee optimism highest in over a decade
Franchisee optimism is improved but the article fails to credit the NOA under Blake Casper, and the NFLA under Mark Salebra, who fostered the accomplishments that lead to the improved climate.
Agree, but no article or reporter is going to go that deep without speaking directly with McDonald's franchisees.As things are, 100% of the credit for improved franchisee morale or improved sales will go to the corporate CEO..
and BEFORE the election - whats the feeling today?
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