Occasionally an anonymous website visitor submits a comment about having a McDonald's Owner/Operator on the McDonald's Corporation Board of Directors.
At least one commentor recently stated that would be a waste of time. I agree completely,
it would be a waste of time, effort, and resources.
First, there's no mechanism to make it happen. Just because someone signs a McDonald's franchise agreement doesn't give them the right to help run McDonald's Corporation.
But most importantly, directors of a corporation are "insiders" who cannot discuss the board's business at anytime. When have we ever seen a board member of a public company discuss the company's plans under consideration? I'm sure the answer is never. We might see a carefully prepared public statement by the chairperson or CEO but not from a run-of-the-mill director.
You might have seen public statements by activist investors but those people are not directors, just big shareholders such as Bill Ackman was at one time.
Here's a hypothetical: It's year 202X and there's a McDonald's Owner/Operator on the McDonald's board of directors. Corporate earnings are in a slump and the board is discussing ways to increase revenues. One of the proposals is to raise the "service fee" charged to franchisees by a full one percent.
Can said Owner/Operator leave the meeting and launch a campaign among their fellow Owner/Operators to discourage the board from making such a move? Nope, they can't discuss it with anyone. And if the change moves forward their one vote wouldn't stop it.
And there are many other governance issues that would cause this one director seat to be ineffectual. After signing a stack of NDAs and other agreements this Owner/Operator would be completely neutered.
There are many ways Owner/Operators can influence the direction of McDonald's Corp. Spending years fighting a losing battle to force a franchisee onto the McDonald's board of directors is not one of them.