Coalition of Franchisee Associations

September 15, 2015

Taco Bell to Open Upscale ‘Cantina’ Restaurants

As Taco Bell tries to go upscale to
compete with Chipotle will they be 
silly enough to try to sell "premium" alongside their $1.00 offerings?

Wall Street Journal reports

Taco Bell press release 

1 comment:

Anonymous said...

Sounds like CYT. People try the expensive sandwich once or twice and then go back to buying bags full of sandwiches from the DMM.