Franchise Equity Group

February 25, 2021

We've Figured Out McDonald's CEO's Management Style

 He asks himself, "What would Fred Turner do?" - And then he does the opposite.

 A friend suggested we post Fred's video presented at the first NOA meeting in 2018.

Enjoy.

Fred Turner on YouTube.

February 18, 2021

Busy News Day for Mr. Maze

McDonald's hit with combination: Franchisee unrest and strong sales

McDonald's will tie executive bonuses to diversity goals

Will these people be selected for their restaurant experience and operational expertise or will they be selected for their educational pedigree and where they went to school?

The bigger they are ... 70 unit JIB franchisee files for bankruptcy 

February 17, 2021

Fake Meat = Lose, Lose

It's impossible to make these people happy, don't invite them to your restaurants.

Why are there no real fast-food veggie burgers

February 13, 2021

IMHO

A franchise system should have a corporate-approved advisory group and a franchisee entity independent of the corporation.

Much like we have two houses of Congress. The Senate is supposed to be the upper house where ideas created by the House of Representatives are reviewed or stopped cold. Members of the Senate serve six years or more so they learn how government works. House members serve two-year terms so they are constantly running for reelection and are more in touch with their constituents.

A healthy franchise system needs similar entities. A group that interacts with corporate and moves a little slower and a group that's sometimes wild and crazy, is constantly making trouble, and forces the corporate-approved group to deal with real-world issues.

Imagine the United States if we only had the U.S. Senate. We'd be ruled by a bunch of politically correct fat-cats who use their positions to serve their own self-interests.

Why does that sound familiar?
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