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May 26, 2015

Burger King Overtakes Wendy's

The management of Burger King is getting a lot of accolades but what they've done
is to strip the Burger King system down to the bone. Short term the results will be 
impressive - for a while. Long term they will have damaged the brand and BK will
drift back to its previous mediocrity.

Burger King overtakes Wendy's - Business Insider

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