While the PTC can be overly bossy they certainly have a good point on this one.
How can this kind of thing happen?
Are McDonald's Operators no longer involved in advertising and marketing decisions?
How can the home of the Happy Meal be involved in such programming?
Operators have been complaining that Oak Brook is is in complete and arbitrary control
of OPNAD. Add to that the many deviants who work at the various ad agencies and it
seems McDonald's Operators are paying for programming that would not be allowed into
their own homes.
For over thirty years McDonald's Operators have been the moral compass of the system.
Looks it's time to reengage.
Parents Television Council press release
Some of the "viral" coverage