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November 24, 2013

Crain's on Simplicity at McDonald's

Here's a simple way for McDonald's to win again



Anonymous said...

Simplification is not on the radar. New coffee complexities coming in April, new chilled rail in the kitchen of all US restaurants with slots for 10 new ingredients by summer. New frappe, new burger in Q1. Still, I'll take it all and more. Minimum wage increases will bring better qualified employees that will have what it takes to pull it off. Not worried.

Richard Adams said...

If McDonald's Operators let all that happen it means growth is over for McDonald's, at least in the USA.