The die has been cast. You will be rated and graded by your obedience to MCD "value" pricing and policies. You are not an independent entrepreneur, you are now an employee with no control over your prices.
This group of McD leadership has done nothing but follow McKinsey's Playbook. Cut their staff and bill the Owner Operators for required tech., that should have been part of the Service Fee. Lost touch with a major part of our business, moms, blue collar workers, kids and deleted the second most recognized figure in the world Ronald McDonald. Their only focus is setting pricing through intimidation. Look at Sunday...No presence at Daytona after decades of having the brand present. No instead have a bunch of thugs promote our brand. Wonder why we struggle???
Retiring Ronald McDonald was a HUGE mistake. Even the Ronald houses are struggling now with name recognition since a new generation of people dont know who Ronald is. Wokeism run Amuck.
7 comments:
Franchisees must be free to manage their pricing strategy without fear of intimidation, or diminished support from McDonald’s.
I know what he has planned. Draing my cash flow until my stores are worth nothing. Thats what.
The FTC should look into this monopolistic PRICE FIXING by McD
Amen
The die has been cast. You will be rated and graded by your obedience to MCD "value" pricing and policies. You are not an independent entrepreneur, you are now an employee with no control over your prices.
This group of McD leadership has done nothing but follow McKinsey's Playbook. Cut their staff and bill the Owner Operators for required tech., that should have been part of the Service Fee. Lost touch with a major part of our business, moms, blue collar workers, kids and deleted the second most recognized figure in the world Ronald McDonald. Their only focus is setting pricing through intimidation. Look at Sunday...No presence at Daytona after decades of having the brand present. No instead have a bunch of thugs promote our brand. Wonder why we struggle???
Retiring Ronald McDonald was a HUGE mistake. Even the Ronald houses are struggling now with name recognition since a new generation of people dont know who Ronald is. Wokeism run Amuck.
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