In 2014 Bloomberg published an article titled "Burger King is Run by Children" because
BK CEO Daniel Schwartz was only 36 years old and most of his management team was
even younger. It appears that in the six years since nobody at Burger King has grown up.
Who could think that QSR customers are interested in hassling with paying a deposit on
cups and packaging and then bringing it back to recover their deposit.
In addition, the world's population will emerge from the pandemic as more "germaphobic".
Products and processes we found acceptable in 2019 will be unacceptable in 2021. That
includes cups and packaging that were supposedly sanitized enough for repeated reuse.
And yet McDonald's Corp. is monkeying around in the same arena.

