Franchise Equity Group

May 8, 2026

Two Views on Discounting - Jonathan Maze

Burger King says: " We don't need no stinking discounting".

McDonald's says: Those margins were “not acceptable,” CFO Ian Borden told analysts.

2 comments:

Anonymous said...

Bordon is right but I think he's talking about mcopco. He doesn't give a big one about O/O margins. Neither does pgb.

Anonymous said...

If they sell off even more USA Mcopcos the number of trained, expereinced corporate people will diminish even furthur. There will be nowhere for them to get store experience. Its starting to show that the ceo lacks any store experience.