Coalition of Franchisee Associations

November 30, 2023

If You Partner With Disney Keep an Eye on the Mouse

 

Professor Jonathan Turley is a Professor of Public Interest Law at the George Washington Law School. He is also a frequent political commentator, often on the liberal side.

Southern California was a convenient place to experiment with the early McDonald's/Disney "alliance" attempts, so I've seen this evolution as an Owner/Operator, a consumer, and an observer. Historically, Disney was the dominant party in the McDonald's relationship, but that appears to be changing. Disney is a broken company and now needs to piggyback on other brands to correct course if it can be corrected. Professor Turley says:

Disney acknowledges that its controversial political and social agenda is costing the company and shareholders.

4 comments:

Anonymous said...

We are stuck with Disney since we have so many former Disney employees and directors in mcd. I don't know how we break that bond.

Anonymous said...

Go woke, go broke.

Anonymous said...

Company needs more executives with restaurant operations experience.

Anonymous said...

A relationship is no longer a concern for the corporation! Costs continue to skyrocket as well. With the service fee increase to 5% and getting less support will only cause additional contention. New store cost is going up and rent is going up.