Coalition of Franchisee Associations

July 7, 2016

MCD to Take $235 Mil Charge Tied to Refranchising

I remember the days when MCD Corp. made $$$ by "refranchising"


Anonymous said...

Just playing Devils advocate here, but could Easterbrook be cleaning up the balance sheet like other top CEOs have done to facilitate a sale of the brand to the highest bidder????

Just askin...

Richard Adams said...

Doubt that - but what you are seeing is McDonald's management imitating what's been happening at Burger King for the past five years. BK Corp.(QSR-NYSE) has been stripped to the bone and Wall Street loves the idea. Activist investors and analysts don't understand or don't care about the responsibilities and obligations a franchise company has to its franchisees.