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February 17, 2022

Burger King Has the Right Idea

 Burger King will have fewer menu items, but more Whopper

8 comments:

Anonymous said...

From Chris K in 2021 Q4 Earnings call:
Our core classics aren't just the heart of our business. They're also a central part of our growth strategy. Iconic favorites like the Big Mac, Chicken McNuggets and our world famous french fries drive almost 60% of our total business and about 75% of our food business, and we continue to make them better.

Anonymous said...

Meanwhile, the morons in Chicago are adding a unprofitable plant burger, considering adding back ADB, and cutting field staff in droves. Fire Chris K and Joe E NOW!!!!
And while you are at it, replace the Board with people who have actual Restaurant Experience !!!!!

Anonymous said...

Meanwhile ...

Will McDonald's Bring Its Nachos To The US?
February 17, 2022 | Mashed | Adrianna Macpherson

McDonald's debuts McExtreme Nachos burger
February 18, 2022 | EconoTimes | Staff

McDonald’s adds a Taco Bell favorite to the menu
February 17, 2022 | Deseret News | Gitanjali Poonia

Good Grief .

Anonymous said...


Makes sense to continue to serve $1.00 drinks during this insane inflationary period? OPNAD should be ashamed and they should stop this absurd promotion asap.

Anonymous said...

If this environment isn’t “air cover” for leaving $1 drink then I can’t imagine a time that would be !!!!

Richard Adams said...

When did McDonald's Owner/Operators give up their influence over OPNAD?
.

Anonymous said...

OPNAD is controlled by Corp, just like the NFLA is. Corp pays the bills, so Corp makes the rules. Lemmings(OPNAD, NFLA)FOLLOW

Anonymous said...

Said before, but well worth repeating. (Will we ever learn??)

Mcd WANTS

They have carved the Heart & Soul out of this business and ATE it.

They want more kid business, then Fire Ronald McDonald.
They want more family business ,then remove playlands
They want faster D/Ts, then add to the McCafe menu and Add fresh beef.
They want higher Cash Flow, then add Labor to the Dining room to teach people how to use a Kiosk, and do table service.
They want better Operations, then let Operators grow to 20, 30, 40 & 50 Stores.
They want us to give Gold Standard everything, Yet their Communication & Technology is No Standard (total failure)
They want us to give Table Service, yet I would be happy to have people just to give Service.
They want Better Advertising, but Create an Ad Agency from 2 Old Dried Up ones.