The pre-release publicity for the movie "The Founder" is becoming pretty loud. Some McDonald's folks are looking forward to the movie, others are apprehensive. In my
humble opinion - it's not going to be a big deal.
It appears the relationship between Ray Kroc and the McDonald brothers has been
dramatized beyond reality as evidenced by the poster that shows the arches, Michael
Keaton's profile, and the phrase "He took someone else's idea and America ate it up".
So much hype!
Maybe I'm a poor judge since these events predate my time at McDonald's but I've
heard the stories, read the books, and knew many of the players. It just wasn't that
exciting. Why would the (ever shrinking) movie going public be interested in 60 year
old business intrigue?
I'm a loyal Hewlett-Packard tech consumer. As national brands H-P and McDonald's
are about the same age. Do I care about any conflicts or traumas Bill Hewlett and Dave Packard went through in the early days of the company? Not a byte. Just give me good equipment at a fair price - same with my burgers.
Based on what we know thus far it appears that fans of McDonald's expecting a fair and accurate telling of McDonald's history will leave the theater disappointed. Or angry.
Me? I'll wait. Since The Founder will do poorly at the box office it won't take long for it
to be available on Netflix.