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January 22, 2016

Chi-Trib On McDonald's Menu Development

"Operational efficiency has actually moved down in the ranks of priority because 
we want to focus most of all on the food," - an Oakbrooker states something that's
been obvious for years.

How McDonald's menu is made, and how it's changing - Chicago Tribune

1 comment:

Richard Adams said...

The guy who made that statement has 13 years with McDonald's, all spent in marketing jobs and appears to have zero real restaurant experience.