Coalition of Franchisee Associations

June 9, 2014

McDonald's And Franchisees: Part 3 Of 3 Ways To Tell When The Worst Is Over

Seeking Alpha is a very useful website but I usually don’t link to their articles because
they are mostly opinion pieces or are far too technical to be useful here. But, a visitor to
this website cut and pasted parts of a recent article from Seeking Alpha so to keep things
in context I’ll link to the article. The writer is a pretty qualified guy and is the author of a
series of three recent articles on McDonald’s. This article is #3 and he provides links to
the other two.

He also quotes extensively from our Operator surveys.

The portions of the article were posted as comments under “Comment of the Week”.

Here's the article:

SeekingAlpha - 3 Ways to tell when the worst is over

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