Last month The Chicago Tribune ran an article about McDonald's remodels.
The piece is essentially an Oak Brook press release but an Operator wrote
in to point out an extraordinary quote from a Kansas City Operator. The
Operator . . . "said she views her remodels, ranging from $350,000 to
$700,000, as long-term investments and hasn't calculated how long
it will take to break even."
Wow - I'm wondering if that comment will set off alarm bells in Oak
Brook since it indicates Operators are not doing their due diligence
before taking on massive debt.
Or, going forward, is that exactly the kind of Operator Oak Brook wants?
From the Chicago Tribune
And this operator says he may upgrade nearly a third of his stores in 2012
(that's one-third of 25 stores in one year).