There is no doubt that to keep the McDonald's business
a PR firm or ad agency has to kiss up to the corporate
people but THIS press release takes it to a new level.
SoCal corporate guy Steve Norby is featured in a press
release with secondary mention of world children's day
and absolutely ZERO mention of McDonald's Owner/Operators
and their contributions to their communities.
The PR agency has not been made to realize that the
Operators are paying their fees, not Steve Norby.