January 30, 2012

January 27, 2012

More on #McFail, McDonald's Twitter Campaign


"In Wion's Twitter feed, @rdublife, he is still discussing the incident and he 
shared a statistic: On the day of the promotion, there were more than 
72,000 mentions of McDonald's and only 2 percent were negative."

That's a questionable stat, especially coming from an Oak Brooker who's 
about to lose his job but even if it's only two %  those are the tweets featured 
in the articles about the mess.

A Google search for "McDonald's + Hashtag" (no quote marks) yields nearly 
nine million articles.


#McFail? McDonald's Twitter Campaign Gets Hijacked - Yahoo! Finance:

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Sixteen Concerned Scientists: No Need to Panic About Global Warming - WSJ.com


"Many young scientists furtively say that while they also have serious doubts about the global-warming message, they are afraid to speak up for fear of not being promoted—or worse."
Sixteen Concerned Scientists: No Need to Panic About Global Warming - WSJ.com:

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Herd on the Street

The $1.00 McDouble becoming an even more expensive loss leader.

Cattle Herd Drop to 1958 Low Boosting Cost for McDonald’s, Tyson - Bloomberg:

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