There are two reasons Burger King will not be a long term treat to McDonald's
or even Wendy's.
1) The franchisees keep getting larger and larger, operating hundreds of restaurants
spread over multiple states.
2) Burger King's investors are cutting the corporate side down to a husk.
In five years we will no longer be talking about Burger King as a major QSR player.
Burger King sells 121 units to franchisee | QSRweb.com: