March 17, 2010

So Much For Profits on the Dollar Menu !

What ever happened to the idea that the
$1.00 menu made sense because of the add-on
profits of drinks and fries?

Dow Jones Reports


March 5, 2010

BK's Largest Operator Says .....

Officials of Carrols Restaurant Group, owner of 312 Burger Kings,
discusses problems with "extreme affordability" strategy.

In QSR Magazine