August 11, 2007

Bad News Turns to Good P.R.

While the controversy about Oak Brook signing
a rapper who uses less than family friendly lyrics
initially looked like bad press the resulting press
coverage made brand McDonald's look like the
good guy.

Such as in the followings article:

BBC News

.

2 comments:

Anonymous said...

If we had moral leadership this kind of thing would not happen.

Anonymous said...

Thanks goes to Mary Dillin for curroupting the brand.